With operators battling for disposable income in what is an increasingly competitive leisure market Blueprint Operations has focussed its energies into delivering an EAG portfolio which is packed with cabinet options and content across B3, Category C and Community game genres. The collection of high income options is based on the need to engage machine players with targeted and relevant game styles.
As part of the successful consolidation of its customer-facing activities and the opening of a new purpose-designed Service Support Centre (SSC), Blueprint Operations has confirmed that it is taking full responsibility for the spares and advance replacement part returns order process.
Blueprint Operations has described the introduction of its Buy Direct initiative as a ‘phenomenal success’. Six months after it was launched to the UK industry in December 2021 the leading creator and supplier of low stake, low prize Cat C and B3 gaming entertainment to the AGC, Pub and Bingo sectors has grown its customer base to in excess of 600 active accounts – a ten-fold increase on the pre-launch figure.
Merkur UK celebrated a hattrick of achievements at April’s ICE London with the brand receiving three Landmark Awards which were presented on the show floor by Clarion Gaming Managing Director, Stuart Hunter. The ‘Landmarks’ which were introduced to the world’s biggest gambling and betting show in 2019, recognise the extraordinary achievements and successes of individuals and organisations and are based on nominations received from within the industry.
Operators have an appetite to invest and the winners will be those manufacturers that are on the front foot.
In the latest progressive initiative from MERKUR, the brand has broken new ground by supporting the National Trust’s Woodland Appeal which will see it fund the planting of 1,500 trees at the same time as spreading awareness of the work of the Trust amongst staff, customers and the broader stakeholder community.
Helping MPs understand the basics of the business and its contributions to local economies and communities is at the heart of Gauselmann UK’s political engagement programme which continues to go from strength to strength
Gauselmann UK has moved quickly to establish its’ 360 programme, inviting one of the world’s leading responsible gambling experts to join its Advisory Board.
The GeWeTe Cash Recycler Premium and Merkur MARS TITO system have won glowing praise following the recent installation completed at Hull-based AGC operator, Showcase Bingo.
Blueprint Operations managing director David Purvis believes AGCs are taking progressive steps to retain players, investing in the latest gaming equipment as a method of delivering what he is describing as ‘big entertainment experiences’.
